Heritage

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GHR Ooty 2017 Run T-shirt

The Nilgiris district of Tamil Nadu happens to be one of India’s major tea producing regions and the tea grown here is known for its dark, aromatic fragrance. Incidentally, over 60% of the tea estate workers in the Nilgiris are women – and they served as inspiration for the Go Heritage Run – Ooty T-shirt design. The T-shirt illustration shows a woman hand plucking leaves in the lush green tea estates with the rolling Nilgiris in the background – a typical Ooty scene! Not-so-typical in that Ooty scene, but represented in the illustration anyway, is a set of intrepid heritage runners making their way across the hills. The T-shirt is a fluorescent green – matching the lustrous tea leaves shimmering in the morning sun.

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Lambani Souvenir – GHR Hampi 2017 Finisher Medal

At Go Heritage Runs, we like to weave in local arts and crafts into the running experience. For GHR Hampi, the finisher medal has been handcrafted by Lambani women from the Sandur Kushala Kala Kendra, an NGO near Hampi that works towards the revival of indigenous crafts, ensuring a better life for the people who made them, finding new markets and making the crafts more relevant to modern tastes.

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GHR Hampi 2017 Run T-shirt

For Go Heritage Run – Hampi we decided to truly make heritage fun by comic-ifying Hampi’s landmarks, using primary colors with the style of comic book imagery from the ’50s. We were specifically inspired by Roy Lichtenstein’s tongue-in-cheek artwork and use of Ben-Day dots. Representing Hampi’s hundred-year old and thousand-year old landmarks using a relatively recent artform, we think, is a unique lens through which to appreciate Hampi’s architectural wonders.

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