{"id":1298,"date":"2015-06-04T21:01:10","date_gmt":"2015-06-04T15:31:10","guid":{"rendered":"https:\/\/www.goheritagerun.com\/?p=1298"},"modified":"2020-03-12T11:37:26","modified_gmt":"2020-03-12T06:07:26","slug":"ooty-run-report","status":"publish","type":"post","link":"https:\/\/www.goheritagerun.com\/ooty-run-report\/","title":{"rendered":"GHR Ooty 2015 Run Report"},"content":{"rendered":"<p>Ooty has something for everybody &#8211; tea connoisseurs, trekkers, tourists and railway enthusiasts. And runners too, we guessed, when we slotted it into our <a href=\"https:\/\/www.goheritagerun.com\/2015-calendar\">Run Calendar for 2015<\/a>. This Ooty Run report describes what\u00a0went into organizing last weekend&#8217;s Go Heritage Run in Ooty.<\/p>\n<h2>PLANNING AND ROUTE RECCES:<\/h2>\n<p>On initial visits to the town, we were introduced to the leadership teams at the 150-year old <a href=\"http:\/\/www.thelawrenceschool.org\/\">Lawrence School<\/a> and the <a href=\"www.facebook.com\/litterstinks\">Make Ooty Beautiful Project<\/a>, both of whom were happy to associate with this event. The Lawrence School agreed to add their 3.2 km. cross-country trail to our run routes and even offered to make their boarding school dorms available to our out-station runners. The Make Ooty Beautiful Project helped with planning, promotion and critically, ensuring that the run was conducted in an environment-friendly manner. With a venue sorted out, we proceeded to chart out run routes &#8211; and quickly froze on paths that traversed the Lawrence School&#8217;s cross-country trail, the very quaint Lovedale railway station, tea estates and some scenic vantage points overlooking valleys and a railway tunnel or two.<\/p>\n<div id='gallery-1' class='gallery galleryid-1298 gallery-columns-3 gallery-size-colormag-featured-image'><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/www.goheritagerun.com\/ootyrunroutes\/basic-cmyk\/'><img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"445\" src=\"https:\/\/s3.us-west-1.amazonaws.com\/goheritagerun.com\/wp-content\/uploads\/2015\/05\/15043857\/5k-800x445.jpg\" class=\"attachment-colormag-featured-image size-colormag-featured-image\" alt=\"\" aria-describedby=\"gallery-1-1191\" \/><\/a>\n\t\t\t<\/div>\n\t\t\t\t<figcaption class='wp-caption-text gallery-caption' id='gallery-1-1191'>\n\t\t\t\tOoty 5K\n\t\t\t\t<\/figcaption><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/www.goheritagerun.com\/ootyrunroutes\/route-map-15-k\/'><img decoding=\"async\" width=\"800\" height=\"445\" src=\"https:\/\/s3.us-west-1.amazonaws.com\/goheritagerun.com\/wp-content\/uploads\/2015\/05\/15043857\/10k-800x445.jpg\" class=\"attachment-colormag-featured-image size-colormag-featured-image\" alt=\"\" aria-describedby=\"gallery-1-1192\" \/><\/a>\n\t\t\t<\/div>\n\t\t\t\t<figcaption class='wp-caption-text gallery-caption' id='gallery-1-1192'>\n\t\t\t\troute map-10 k\n\t\t\t\t<\/figcaption><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/www.goheritagerun.com\/ootyrunroutes\/route-map-15-k-2\/'><img decoding=\"async\" width=\"800\" height=\"445\" src=\"https:\/\/s3.us-west-1.amazonaws.com\/goheritagerun.com\/wp-content\/uploads\/2015\/05\/15043857\/15k-1-800x445.jpg\" class=\"attachment-colormag-featured-image size-colormag-featured-image\" alt=\"\" aria-describedby=\"gallery-1-1193\" \/><\/a>\n\t\t\t<\/div>\n\t\t\t\t<figcaption class='wp-caption-text gallery-caption' id='gallery-1-1193'>\n\t\t\t\troute map-15 k\n\t\t\t\t<\/figcaption><\/figure>\n\t\t<\/div>\n\n<h2>PROMOTION:<\/h2>\n<p>To spread the word online, and to promote awareness of\u00a0Ooty&#8217;s heritage, we published a series of blog posts covering different\u00a0facets of Ooty &#8211; its\u00a0<a href=\"https:\/\/www.goheritagerun.com\/ooty-schools\/\">boarding schools<\/a>, its <a href=\"https:\/\/www.goheritagerun.com\/ooty-tea-tour\/\">tea estates<\/a> and of course, the 100 year old\u00a0<a href=\"https:\/\/www.goheritagerun.com\/a-picture-blog-the-nilgiri-mountain-rail-in-ooty\/\">Nilgiri Mountain Railway<\/a> &#8211; a <a href=\"http:\/\/whc.unesco.org\/en\/list\/944\/\">UNESCO World Heritage Site<\/a>. We love to have local participation at our runs and our local partners helped spread the word\u00a0in this regard. We also set up stalls and standees at the Lawrence School&#8217;s Founder&#8217;s Day event and at a car rally organized by the Nilgiri Vintage and Classic Cars Association the weekend prior to the run.<\/p>\n<h2>RUN KIT:<\/h2>\n<p>We like to give our runners an unforgettable &#8220;local&#8221; experience at each of our runs and the Ooty run was no different. We teamed up with local artisans to design <a href=\"http:\/\/www.indian-heritage.org\/cci\/toda\/\">Toda embroidered<\/a> finisher medals on a recycled paper base. We also designed <a href=\"https:\/\/www.goheritagerun.com\/ootytshirt\/\">run t-shirts<\/a> with artwork reminiscent of all things Ooty &#8211; the pine trees, its moody clouds, tea leaves and the kurinji flower. \u00a0Runners who bought T-shirts would\u00a0have observed that\u00a0they didn&#8217;t come in individual plastic bags this time &#8211; our vendors packed these T-shirts in packs of 10, thereby reducing plastic usage by 90%!<\/p>\n<p>Special thanks is also due to the Tea Board Zonal office in Coonoor for putting us in touch with the Glendale Tea Factory and the Chamraj Tea Factory who provided our runners with tea samples.<\/p>\n<h2>SOMETHING EXTRA &#8230; ALWAYS:<\/h2>\n<p>The day prior to the run, the Glendale Tea Factory and the Chamraj Tea Factory offered tours of their facilities to our runners. The Make Ooty Beautiful Project conducted what turned out to be a very popular\u00a0<a href=\"https:\/\/www.goheritagerun.com\/ooty-heritage-walk\/\">heritage walk<\/a> through the streets of Ooty.<\/p>\n<h2>THE EVENT:<\/h2>\n<p>Come run day, and notwithstanding the dire forecasts of rain, \u00a0everyone in Ooty woke up to a sufficiently dry though foggy morning. The event began with an impromptu medium-intensity warm-up session that incorporated elements of Zumba. Our runs were then flagged off by nuclear scientist M.R. Srinivasan, in the presence of Srinivas Reddy, Project Director, Hill Area Development Programme. \u00a0The runners were led onto the route by horses and riders from the Lawrence School &#8211; a superb last minute touch by the school! We had nearly 500 participants, of which close to 100 were students, and more than 200 from outside Ooty. Aid stations en route were manned by volunteers from the Make Ooty Beautiful project who ensured that not a single plastic cup was used during the run &#8211;\u00a0they used steel tumblers instead!<\/p>\n<div id='gallery-2' class='gallery galleryid-1298 gallery-columns-3 gallery-size-medium'><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/www.goheritagerun.com\/ooty-run-report\/_93a0486\/'><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"200\" src=\"https:\/\/s3.us-west-1.amazonaws.com\/goheritagerun.com\/wp-content\/uploads\/2015\/06\/04153110\/93A0486-300x200.jpg\" class=\"attachment-medium size-medium\" alt=\"\" aria-describedby=\"gallery-2-1335\" srcset=\"https:\/\/s3.us-west-1.amazonaws.com\/goheritagerun.com\/wp-content\/uploads\/2015\/06\/04153110\/93A0486-300x200.jpg 300w, https:\/\/s3.us-west-1.amazonaws.com\/goheritagerun.com\/wp-content\/uploads\/2015\/06\/04153110\/93A0486-768x512.jpg 768w, https:\/\/s3.us-west-1.amazonaws.com\/goheritagerun.com\/wp-content\/uploads\/2015\/06\/04153110\/93A0486-1024x683.jpg 1024w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/a>\n\t\t\t<\/div>\n\t\t\t\t<figcaption class='wp-caption-text gallery-caption' id='gallery-2-1335'>\n\t\t\t\tWarm-up\n\t\t\t\t<\/figcaption><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/www.goheritagerun.com\/ooty-run-report\/dsc_0545\/'><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"199\" src=\"https:\/\/s3.us-west-1.amazonaws.com\/goheritagerun.com\/wp-content\/uploads\/2015\/06\/04153110\/DSC_0545-300x199.jpg\" class=\"attachment-medium size-medium\" alt=\"\" aria-describedby=\"gallery-2-1343\" srcset=\"https:\/\/s3.us-west-1.amazonaws.com\/goheritagerun.com\/wp-content\/uploads\/2015\/06\/04153110\/DSC_0545-300x199.jpg 300w, https:\/\/s3.us-west-1.amazonaws.com\/goheritagerun.com\/wp-content\/uploads\/2015\/06\/04153110\/DSC_0545-768x509.jpg 768w, https:\/\/s3.us-west-1.amazonaws.com\/goheritagerun.com\/wp-content\/uploads\/2015\/06\/04153110\/DSC_0545-1024x678.jpg 1024w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/a>\n\t\t\t<\/div>\n\t\t\t\t<figcaption class='wp-caption-text gallery-caption' id='gallery-2-1343'>\n\t\t\t\tFlag off\n\t\t\t\t<\/figcaption><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/www.goheritagerun.com\/ooty-run-report\/_93a0426\/'><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"170\" src=\"https:\/\/s3.us-west-1.amazonaws.com\/goheritagerun.com\/wp-content\/uploads\/2015\/06\/04153110\/93A0426-e1435352063885-300x170.jpg\" class=\"attachment-medium size-medium\" alt=\"\" srcset=\"https:\/\/s3.us-west-1.amazonaws.com\/goheritagerun.com\/wp-content\/uploads\/2015\/06\/04153110\/93A0426-e1435352063885-300x170.jpg 300w, https:\/\/s3.us-west-1.amazonaws.com\/goheritagerun.com\/wp-content\/uploads\/2015\/06\/04153110\/93A0426-e1435352063885-768x436.jpg 768w, https:\/\/s3.us-west-1.amazonaws.com\/goheritagerun.com\/wp-content\/uploads\/2015\/06\/04153110\/93A0426-e1435352063885-1024x581.jpg 1024w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/www.goheritagerun.com\/ooty-run-report\/_93a0507\/'><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"200\" src=\"https:\/\/s3.us-west-1.amazonaws.com\/goheritagerun.com\/wp-content\/uploads\/2015\/06\/04153110\/93A0507-300x200.jpg\" class=\"attachment-medium size-medium\" alt=\"\" srcset=\"https:\/\/s3.us-west-1.amazonaws.com\/goheritagerun.com\/wp-content\/uploads\/2015\/06\/04153110\/93A0507-300x200.jpg 300w, https:\/\/s3.us-west-1.amazonaws.com\/goheritagerun.com\/wp-content\/uploads\/2015\/06\/04153110\/93A0507-768x512.jpg 768w, https:\/\/s3.us-west-1.amazonaws.com\/goheritagerun.com\/wp-content\/uploads\/2015\/06\/04153110\/93A0507-1024x683.jpg 1024w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/www.goheritagerun.com\/ooty-run-report\/_93a0790\/'><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"200\" src=\"https:\/\/s3.us-west-1.amazonaws.com\/goheritagerun.com\/wp-content\/uploads\/2015\/06\/04153110\/93A0790-300x200.jpg\" class=\"attachment-medium size-medium\" alt=\"\" srcset=\"https:\/\/s3.us-west-1.amazonaws.com\/goheritagerun.com\/wp-content\/uploads\/2015\/06\/04153110\/93A0790-300x200.jpg 300w, https:\/\/s3.us-west-1.amazonaws.com\/goheritagerun.com\/wp-content\/uploads\/2015\/06\/04153110\/93A0790-768x512.jpg 768w, https:\/\/s3.us-west-1.amazonaws.com\/goheritagerun.com\/wp-content\/uploads\/2015\/06\/04153110\/93A0790-1024x683.jpg 1024w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/www.goheritagerun.com\/ooty-run-report\/_93a0977\/'><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"200\" src=\"https:\/\/s3.us-west-1.amazonaws.com\/goheritagerun.com\/wp-content\/uploads\/2015\/06\/04153110\/93A0977-300x200.jpg\" class=\"attachment-medium size-medium\" alt=\"\" srcset=\"https:\/\/s3.us-west-1.amazonaws.com\/goheritagerun.com\/wp-content\/uploads\/2015\/06\/04153110\/93A0977-300x200.jpg 300w, https:\/\/s3.us-west-1.amazonaws.com\/goheritagerun.com\/wp-content\/uploads\/2015\/06\/04153110\/93A0977-768x512.jpg 768w, https:\/\/s3.us-west-1.amazonaws.com\/goheritagerun.com\/wp-content\/uploads\/2015\/06\/04153110\/93A0977-1024x683.jpg 1024w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<a href='https:\/\/www.goheritagerun.com\/ooty-run-report\/dsc_0592\/'><img loading=\"lazy\" decoding=\"async\" width=\"199\" height=\"300\" src=\"https:\/\/s3.us-west-1.amazonaws.com\/goheritagerun.com\/wp-content\/uploads\/2015\/06\/04153110\/DSC_0592-e1433430451624-199x300.jpg\" class=\"attachment-medium size-medium\" alt=\"\" srcset=\"https:\/\/s3.us-west-1.amazonaws.com\/goheritagerun.com\/wp-content\/uploads\/2015\/06\/04153110\/DSC_0592-e1433430451624-199x300.jpg 199w, https:\/\/s3.us-west-1.amazonaws.com\/goheritagerun.com\/wp-content\/uploads\/2015\/06\/04153110\/DSC_0592-e1433430451624-768x1160.jpg 768w, https:\/\/s3.us-west-1.amazonaws.com\/goheritagerun.com\/wp-content\/uploads\/2015\/06\/04153110\/DSC_0592-e1433430451624-678x1024.jpg 678w\" sizes=\"(max-width: 199px) 100vw, 199px\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/www.goheritagerun.com\/thanks-ooty\/ooty-passport-stamp\/'><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"300\" src=\"https:\/\/s3.us-west-1.amazonaws.com\/goheritagerun.com\/wp-content\/uploads\/2015\/06\/03111255\/Ooty-Passport-Stamp-300x300.jpg\" class=\"attachment-medium size-medium\" alt=\"Ooty Passport Stamp\" aria-describedby=\"gallery-2-1302\" srcset=\"https:\/\/s3.us-west-1.amazonaws.com\/goheritagerun.com\/wp-content\/uploads\/2015\/06\/03111255\/Ooty-Passport-Stamp-300x300.jpg 300w, https:\/\/s3.us-west-1.amazonaws.com\/goheritagerun.com\/wp-content\/uploads\/2015\/06\/03111255\/Ooty-Passport-Stamp-150x150.jpg 150w, https:\/\/s3.us-west-1.amazonaws.com\/goheritagerun.com\/wp-content\/uploads\/2015\/06\/03111255\/Ooty-Passport-Stamp-768x768.jpg 768w, https:\/\/s3.us-west-1.amazonaws.com\/goheritagerun.com\/wp-content\/uploads\/2015\/06\/03111255\/Ooty-Passport-Stamp-1024x1024.jpg 1024w, https:\/\/s3.us-west-1.amazonaws.com\/goheritagerun.com\/wp-content\/uploads\/2015\/06\/03111255\/Ooty-Passport-Stamp.jpg 1250w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/a>\n\t\t\t<\/div>\n\t\t\t\t<figcaption class='wp-caption-text gallery-caption' id='gallery-2-1302'>\n\t\t\t\tOoty Passport Stamp\n\t\t\t\t<\/figcaption><\/figure>\n\t\t<\/div>\n\n<h2>PRESS COVERAGE:<\/h2>\n<p>The New Indian Express and <a href=\"http:\/\/www.thehindu.com\/news\/cities\/Coimbatore\/go-heritage-run-attracts-young-and-old-alike\/article7269535.ece?textsize=small&amp;test=2\">The Hindu<\/a>\u00a0covered\u00a0the event and\u00a0<a href=\"www.iccrom.org\">ICCROM<\/a>,\u00a0a body created by UNESCO to promote conservation of monuments and sites of historical, artistic and archaeological interest tweeted about the\u00a0run\u00a0too.<\/p>\n<blockquote class=\"twitter-tweet\" lang=\"en\">\n<p dir=\"ltr\" lang=\"en\">\u2018Go Heritage Run\u2019 attracts young and old alike. Good job <a href=\"https:\/\/twitter.com\/GoUNESCO\">@GoUNESCO<\/a>! <a href=\"http:\/\/t.co\/aCgwJDXcWW\">http:\/\/t.co\/aCgwJDXcWW<\/a> <a href=\"https:\/\/twitter.com\/hashtag\/culturalheritage?src=hash\">#culturalheritage<\/a> <a href=\"https:\/\/twitter.com\/hashtag\/awesome?src=hash\">#awesome<\/a><\/p>\n<p>\u2014 ICCROM (@ICCROM) <a href=\"https:\/\/twitter.com\/ICCROM\/status\/605386364843098113\">June 1, 2015<\/a><\/p><\/blockquote>\n<p>Our heartfelt <a href=\"https:\/\/www.goheritagerun.com\/thanks-ooty\/\">thanks <\/a>to all the\u00a0partners, volunteers and vendors who made this event possible. We look forward to seeing you in Ooty next year!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Ooty has something for everybody &#8211; tea connoisseurs, trekkers, tourists and railway enthusiasts. And runners too, we guessed, when we<\/p>\n","protected":false},"author":2529,"featured_media":1333,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[133,176,89],"tags":[134,91],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.8 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>GHR Ooty 2015 Run Report - Go Heritage Runs - Run, Fun, Travel - Run-vacations<\/title>\n<meta name=\"description\" content=\"This Ooty Run report provides a behind the scenes view on how we organized the run in Ooty - route planning, runner engagement &amp; the event itself.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.goheritagerun.com\/ooty-run-report\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"GHR Ooty 2015 Run Report - 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